Simon is a premium property developer, architectural builder and real estate agent with 50 years of professional practice in the Australian property industry.
Symond Property is formed uniquely as an architectural property agency. This is the product of Simon’s extensive experience in the creation and sale of premium apartments & penthouses within boutique and large-scale residential developments.
As a developer, architectural designer & builder, Simon’s most acclaimed project ‘The Ritz Cremorne’ received wide recognition as Australia’s premiere luxury apartment building. Prominently positioned on Sydney Harbour foreshore, The Ritz established ‘super-luxury’ as a new category of apartment living in Australia. Each Ritz apartment was personally promoted and sold by Simon, achieving Australian record prices per square metre.
Beyond his property background, Simon has led business innovations in renewable energy, retail, finance and fine art. Notably, Simon founded the Sydney Art Gallery as Australia’s first commercial art museum, exhibiting original artworks on behalf of hundreds of Australian painters & sculptors.
Today, Simon is recognised as Sydney’s foremost agent for the bespoke sale of penthouses, skyhomes, and grand apartments, directing the Symond Property sales team and the architectural design process for all custom & combined apartment floorplans.
Simon leads the development of Symond Property’s hallmark venture Property Display Centre, innovated in response to the revolutionary growth of apartment living in Australia. Hosting a network of interactive project displays within retail shopping centres, Property Display Centre provides marketplace convenience & access for apartment buyers, real estate agents and property developers alike.
Simon also provides guidance & consultation to prominent residential developers as the demand for apartment living & city living continues to accelerate.
Symond Property is the result of Simon’s long-standing heritage in creative innovation, now directed to reshape apartment living with a focus on owner-occupiers seeking heightened states of luxury, convenience & functionality.
Managing Director
Ben has 15 years of experience in the property industry as a developer, licensed builder and real estate agent. In addition to his property career, Ben has co-founded ventures across several fields including renewable energy, marketing software and e-commerce.
As a real estate agent, Ben has a successful track record of property sales including off-plan apartments, luxury residences, commercial offices and development sites. This enables Ben to keep on-the-pulse of Sydney’s property market and guide the Symond Property team & its operations.
Ben’s interest in data solutions, technology and architectural design also drives him to pioneer processes that discover and enhance apartment living opportunities within new residential projects.
Director
LREA, B.Cons
Simon is Sydney’s foremost agent for the bespoke sale of exclusive penthouses, skyhomes, and grand apartments.
With 50 years of experience in the property industry, Simon is recognised as a premium property developer, architectural innovator and builder, of both boutique and large-scale projects.
Simon’s most notable project as a developer and builder, The Ritz Cremorne, received wide acclaim as Australia’s premiere luxury apartment building. Prominently positioned on Sydney Harbour foreshore, ‘The Ritz’ for the first time in Australia forged a new category of ‘super-luxury’ apartment living. Each Ritz apartment - independently detailed, furnished and artwork curated - was personally sold by Simon, and each apartment achieved the Australian record sale price sequentially.
View ‘The Ritz’ image gallery >
Simon is also leading Symond Property’s latest market innovation, Property Display Centre – a venture partnership with Westfield’s Scentre Group that integrates residential project display installations throughout Westfield shopping centres nationwide.
Aside from his property background, Simon has also led business innovation in renewable energy, retail, finance and fine art. Notably, Simon founded and operated The Sydney Art Gallery – Australia’s largest commercial gallery, which was dedicated to Australian artists and received State commendation for its contribution to the arts in NSW.
Today, Simon offers Sydney’s most exclusive apartments and liveable developments for sale, applying his specialised skillset to the sculpting and sale of truly fine apartment living.
Luke has been active for 18 years in marketing, sales, property development & construction. His building experience includes project management & construction of residential projects and large mixed developments.
As a business founder, Luke has personally developed highly effective marketing techniques and new digital platforms. His ventures have spanned across a range of industries including property development, real estate, software development, e-commerce, health & fitness, and renewable energy.
Luke’s extensive property knowledge, coupled with his technical experience in marketing & sales, equips Symond Property to deliver state-of-the-art marketing & sales solutions in the residential real estate sector.
Marketing Director &
Sales Executive
Simon is Sydney’s foremost agent for the bespoke sale of exclusive penthouses, skyhomes, and grand apartments.
With 50 years of experience in the property industry, Simon is recognised as a premium property developer, architectural innovator and builder, of both boutique and large-scale projects.
Simon’s most notable project as a developer and builder, The Ritz Cremorne, received wide acclaim as Australia’s premiere luxury apartment building. Prominently positioned on Sydney Harbour foreshore, ‘The Ritz’ for the first time in Australia forged a new category of ‘super-luxury’ apartment living. Each Ritz apartment - independently detailed, furnished and artwork curated - was personally sold by Simon, and each apartment achieved the Australian record sale price sequentially.
View ‘The Ritz’ image gallery >
Simon is also leading Symond Property’s latest market innovation, Property Display Centre – a venture partnership with Westfield’s Scentre Group that integrates residential project display installations throughout Westfield shopping centres nationwide.
Aside from his property background, Simon has also led business innovation in renewable energy, retail, finance and fine art. Notably, Simon founded and operated The Sydney Art Gallery – Australia’s largest commercial gallery, which was dedicated to Australian artists and received State commendation for its contribution to the arts in NSW.
Today, Simon offers Sydney’s most exclusive apartments and liveable developments for sale, applying his specialised skillset to the sculpting and sale of truly fine apartment living.